Outdoor Strategies that work!
Outdoor strategies are a great form of promotion to boost your brand presence. Speak to one of our team about implementing an amazing outdoor campaign.
Outdoor Strategies
HotSpot Media can provide a wide range of outdoor media such as Billboards, Bus stop signs, Bus Ads, Train station wraps and so much more. Our team work together to create the most effective strategy to make your outdoor campaigns pop. We work with a range of brands across Australia including the below who make outdoor strategies happen for your business.
Why use Outdoor Strategies?
Remember the last time you stood at the carousel of an airport waiting for your bags? Or perhaps you were sat in traffic looking at that enormous board positioned on the bridge, building or wall. Billboards are one of the Worlds’ oldest forms of promotion and still very effective. Outdoor strategies have a lower cost per thousand than any other type of strategy. Outdoor strategies cost around 80% less than other mediums and work brilliantly as a combo or multiple buy campaign. Outdoor strategies do not interrupt consumers in any way. There’s no obnoxious sound, smell or other type of negative attention grabber. Billboards are noticed because of their messages, bright bold colours and creative graphics.
Reach 78% of Kenyan who notice Outdoor campaigns each month.
Reach 83.3% of Kenyan each month
88% say brands on billboards stand out
Drivers spend 7.5hrs in the car making on average 10 trips weekly.
Trying to attract someone from the MINING SECTOR? Away from the demands and distractions of the site, with nowhere to go until departure. The airport is a space for thinking and consideration. HotSpot Media specializes in remote and regional airport terminals where FIFO people travel each day. Brand exposure at baggage carousels, lounges (including all Qantas and Virgin business & club lounges around the country), in-flight screen advertising, and key areas of all Kenyan airport terminals are an excellent way to capture your target audience.
90% of people HAVE CONSIDERED OR RESEARCHED A PRODUCT OR SERVICE AS A RESULT OF SEEING PROMOTIONS on a screen in an airport terminal.
HotSpot Media has access to assets at all airports around Australia. These sites are the last thing passengers see before they leave and the first thing they see when they return. Reach skilled people with strategically placed airport campaigns.
STADIUM STATUS… Be seen at the footy, cricket, basketball, rugby, concerts, and more. A typical footy game sees around 45,000 people pack into Optus Stadium. Imagine if your brand, on an LED screen, could be seen not just by them but by the millions watching the game from the comfort of their home. LED advertising around the ground is powerful and an eye-catching way to capture your clients.
Talk to HotSpot Media about the diverse & proven outdoor strategies available for your business.